The backend of your community is set up and now it’s time to get people to want to be members. Share highlights, wins, and insights from the community. There are two types of community platforms to choose from once you know how many people you’d need in your community. If your group is for backpackers in Europe and your product is a backpack organizer, your moderator can ask, “How do you keep your backpack organized? Freelance Writing. You can also have people comment on your Instagram posts, post in your Facebook group, reply to your tweet, etc. You’re going to be showing people why they want to be part of this community by pushing on the pain point that the community solves. Physical movement can also be a valuable tool in building community. Product Hunt, in turn, has a captive audience and a pre-formed group ready to beta test and share new features at any given time. In addition, creating a forum is valuable in boosting your website’s content and adds an element of fun for your site visitors. You can borrow ideas from other successful communities, test them with your audience, and revise as needed. Justina Fenberg is a former Community Manager, and the current Marketing Coordinator for DigitalMarketer, where she gets to stretch her copywriting legs in member communications. To make friends online, find an online community that corresponds to your interests on websites like DeviantArt, or use social media sites such as Twitter. At the risk of sounding creepy, you’ll learn far more about your customers’ needs and interests by observing them talk to each other than you ever will with a survey. On Instagram, the #PashFam hashtag has been used over 80,000 times. Shame on you. Make an intro and see what comes from it. Your newsletter: Don’t have one? Websites That Pay; Freelance Writing; Sell Your Stuff; Blogging; Work-at-Home Companies; Websites That Pay. All of these actions from other users are going to increase your account’s engagement and put you in front of new users. In March of 2015, Product Hunt saw its 1,000,000th upvote and that email list of friends now has more than 43,000 subscribers. Let us future-proof your backend. Find a way to ingrain your community in their every day (or at least weekly) lives. Community platforms (including social networks) are in full support of these communities and have made it easy to create a community for your brand. It’s their job to make sure everything is running smoothly. It’s their job to make sure the behind-the-scenes operations are running smoothly so that, to members, it all appears seamless. You have an idea around what sparks engagement and what doesn’t. People go to communities to feel accepted and nerd out over interests. How To Build A Corporate Learning Community Of Practice. To access it, visitors must first create an account. If members are inundated with notifications, they’re going to silence your community and forget about it. Customize your forum. There are two types of online communities: Think Instagram, Facebook, Twitter, TikTok—even Vine (RIP) was a massive online community. Airbnb created a community for one specific segment of their customers—their hosts. As the facilitator, Nomad List has the opportunity to be their number one resource and in turn, learn about trends and interests among their community. They knew how to build an online community. Your member profile should mirror your customer avatar’s profile and answer the question: Who is this community serving? Going back to the Product Hunt example - when they first launched the site, they kept ‘hunter’ rights limited because it would’ve been too much to manage if they opened it up to everyone. 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